iPhone 14 Professional Max the best-selling smartphone in early 2023

iPhone 14 Professional Max

The iPhone has all the time been a preferred system, with the principle non-Professional mannequin often among the many top-selling fashions. In evaluation by Omdia, it’s claimed that the iPhone 14 Professional fashions are the most well-liked mannequin in 2023 up to now.

For the primary half of 2023, Omdia’s Smartphone Mannequin Market Tracker reckons the iPhone 14 Professional Max is the most-shipped mannequin, with 26.5 million items shipped within the interval. It’s intently adopted by the iPhone 14 Professional in second place with 21 million, then the iPhone 14 with 16.5 million.

The opposite two iPhone listings within the 1H23 listings are the iPhone 13 in fourth with 15.5 million shipments, and the iPhone 11 in tenth place with 6.9 million. Samsung fashions make up the vary from fifth to ninth.

Omdia’s outcome for the primary half of 2022 painted a special image, with the iPhone 13 high at 33.7 million and the iPhone 13 Professional Max second with 23 million. The iPhone 13 Professional was fourth with 14.8 million, and the iPhone 11 in fifth with 11.7 million items shipped.

The highest 10 smartphones by international shipments within the first half of 2023 [Omdia]

A significant absentee from the 1H23 chart is the iPhone 14 Plus, which is not featured within the high 10 in any respect. That is unsurprising, because it has persistently been noticed because the least-popular mannequin of the Class of 2023 since launch.

The analysis agency reckons that the smartphone market is seeing destructive development because the mid-to-low-end market is shrinking attributable to financial recession and used smartphone market development. Nevertheless, the premium market is steadily growing attributable to sustained substitute demand for premium Apple fashions.

Moreover, Omdia believes the gross sales proportion of high-end Professional fashions will proceed to extend inside Apple’s personal gross sales, attributable to a rising desire for premium fashions, particularly inside rising markets.

For the rest of 2023, Omdia forecasts a continued decline for the trade, with mid-to-low gross sales slumping additional whereas launches just like the iPhone 15 sequence will bump up the premium finish.

“Apple’s shipments of Professional and Professional Max will improve attributable to stable demand for premium fashions, however general iPhone shipments this 12 months shall be just like final 12 months or lower barely attributable to weak demand for traditional and plus fashions,” stated Omdia Senior Analysis Supervisor Jusy Hong.